Having a great FAQ page is a must for any business. It can streamline customer service, reduce support inquiries, and ultimately lead to happier customers. But not all FAQ pages are created equal. A poorly designed page can frustrate visitors and leave them with more questions than answers. This guide will walk you through the…
Does your website feel a little…well, dated? Like an old pair of jeans that used to be your favorite, but now cling a bit too tightly and just don’t quite fit your style anymore? An outdated website can be a major turn-off for potential customers. It can leave a bad impression, hinder conversions, and ultimately…
Ever wonder how some websites seem to glow on the first page of search results, practically begging you to click? It’s not magic, but a strategic use of meta descriptions! The Power of a Perfect Description Imagine you’ve written an amazing blog post, but no one sees it. Shivers, right? Well, crafting a captivating meta…
In today’s digital jungle, standing out online feels as easy as finding a unicorn. Businesses struggle to create content that resonates with their audience, leaving readers bored and uninspired. But fear not, content crusaders! With a few simple tweaks, you can transform your blog posts from snooze-fests to captivating masterpieces. Ditch the Dictionary, Speak Like…
Is your data a double-edged sword? Businesses thrive on insights, but privacy concerns are turning the tide. Enter privacy-focused analytics, your secret weapon for navigating this new landscape. Forget intrusive tracking and endless cookies – this approach prioritizes user privacy while still delivering valuable insights. Think win-win: you gain trust and loyalty, while gleaning actionable…
An About page is often overlooked by businesses, but it can be one of the most valuable assets on their website. Not only does it provide a trust factor for visitors, but it also increases the overall value of their brand if the page is optimised. Let’s get started! Remove the “I” and “We” Instead,…
You’ve put a lot of time, effort, and money into creating your website. It’s your online presence, your digital storefront, and your connection to potential customers. But what happens if disaster strikes? That’s where a website disaster recovery plan comes into play. A website disaster recovery plan ensures that your website can quickly and efficiently…
Your email list is the best way to stay in front of your audience and increase your sales. Having an opt-in form on your website is the best way to get your audience onto your list. An opt-in form alone doesn’t mean your site visitors will just sign up. There are a few things you…
I’m sure you’ve heard that the speed of your website is one the most important things for search engine ranking. As I’ve said before, a slow loading website is just going to turn your site visitors away. A website speed test is can help you test your performance and even offer things that need improvement….
Client reviews and testimonials are important to your work. Your online reputation can make or break your financial goals. When you surf Netflix for a movie what is one thing you check? Ratings, right? Those are done by customer feedback. A whopping 91% of consumers between 18 and 34 are big believers of online reviews…