Build a Better Portfolio

If you are an artist, of any type, looking to get hired, you must have a portfolio available to display the best of your previous work. Not just a thrown together group of images, you need a great, functional, easy to use portfolio of images. I work with many photographers so portfolios are something I…

SEO in 2013

SEO in 2013

Imforza.com put together a nice infographic focusing on SEO predictions, data and tips for 2013. Some of these are things I’ve been pushing the past few months. Search engine ranking is an ongoing job, ever changing, ever evolving. It’s definitely not something you do once and forget about it. So, here’s a few things to…

What’s YOUR color?

What’s YOUR color?

Flowers are colorful right? You notice them against the green landscape. That’s because they pop. Something known as the Von Restorff effect- if it stands out, it gets noticed and remembered. Your links are nothing if they aren’t being clicked. Color draws attention, especially when a color stands out. You need to draw attention to…