Blog Posts

Category: Email Marketing

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Content Marketing for Small Business: A Simple Intro

Wondering how to attract clients without feeling pushy? Learn how content marketing helps small businesses build trust, show expertise, and stay top of mind.
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Using AI to Write Blog Posts That Sound Like You (Not a Robot)

AI has changed the way I write, but not in the scary, ‘robots will replace us’ way. It’s more like having a writing buddy who brings the structure, so I can bring the soul. When used intentionally, AI doesn’t erase your voice - it sharpens it
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Professional Copywriting Benefits for Your Business

Ever wonder if hiring a copywriter is really worth it? Turns out, professional copy can be the difference between a website that converts and one that collects dust. In this post, we break down 7 key benefits of professional copywriting- from higher conversions to stronger brand voice - and why it’s more than just sounding polished.
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AI Content Planning for a Month in One Sitting

What if you could plan a month of content in one afternoon and actually take a vacation without your business missing a beat? With AI, it’s possible. In this behind-the-scenes post, I’m sharing how I use custom GPTs to create, batch, and schedule content that sounds just like me (yes, even the emails). You’ll meet my AI dream team and learn how to build a workflow that works while you rest.
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VIP Customer Nurturing That Actually Builds Loyalty

Some customers do more than buy - they support, refer, and stick with you. Learn how to identify your VIPs and show appreciation that keeps them coming back.
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AI for Content Creation Without Losing Your Voice

Using AI doesn’t mean losing your voice. Learn how to blend your creativity with AI tools to save time, stay consistent, and keep your brand personal.
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Email Marketing

The Power of Short Emails: Respecting Inboxes and Delivering Value

We all know emails come in all shapes and sizes. There’s no single “right” length. But in today’s fast-paced world, short emails (under 300 words) offer a powerful way to connect with your audience and share valuable content. Why? Because attention spans are shorter than ever. With information just a

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Business Operations

Unlock Your Content Magic: 5 Hacks for Captivating and Converting Audiences

In today’s digital jungle, standing out online feels as easy as finding a unicorn. Businesses struggle to create content that resonates with their audience, leaving readers bored and uninspired. But fear not, content crusaders! With a few simple tweaks, you can transform your blog posts from snooze-fests to captivating masterpieces.

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Customer Experience

4 Features of a Great Opt In Form

Your email list is the best way to stay in front of your audience and increase your sales. Having an opt-in form on your website is the best way to get your audience onto your list. An opt-in form alone doesn’t mean your site visitors will just sign up. There

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