Blog Posts

Category: Tips

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How to Ask Customers for Reviews Without Being Pushy

Asking for reviews doesn’t have to be awkward. This guide walks you through simple ways to ask for feedback—without making your customers feel pressured.
Businesswoman presenting SEO guide 2025

The SEO Strategy That Gets the Best Results for Small Businesses

A great SEO strategy doesn’t have to be complicated—it just has to be consistent. In this post, we’ll walk through the core elements of small business SEO, how to balance on-page, off-page, and technical efforts, and the most common mistakes to avoid.
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Why SEO Matters for Small Business Bloggers (Even If You Hate Tech)

Blogging but not seeing results? SEO helps your content get found by the right people — even if you’re not tech-savvy. Here’s how to make it simple.
Woman presenting SEO guide for small business 2025

DIY SEO vs. Hiring an Expert: Which Path Should You Take?

Not sure whether to tackle SEO yourself or call in a pro? This post breaks down what you can realistically do on your own, when it makes sense to outsource, and how the costs and time commitments compare—so you can choose the path that fits your business best.
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5 Common Blog SEO Mistakes (And How to Fix Them)

Struggling to get traffic to your blog posts? In this post, I’m sharing 5 common blog SEO mistakes (and simple fixes) so you can start showing up, getting clicks, and growing your audience.
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The Hidden Costs of SEO: What You Need to Know

SEO can drive powerful results for small businesses, but the costs go beyond hiring an expert. In this post, we break down the hidden expenses of SEO — from tools and content creation to link building and technical fixes — so you can plan smarter and avoid surprises.
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Business Operations

The Art of Collaboration: Pros and Cons of Design by Committee

The phrase “design by committee” often sends shivers down the spine of designers. Visions of watered-down ideas and endless revisions are enough to make anyone nervous. However, design by committee doesn’t always have to be a nightmare. When managed effectively, it can actually lead to richer, more successful designs. Understanding

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Business Operations

Unlock Your Content Magic: 5 Hacks for Captivating and Converting Audiences

In today’s digital jungle, standing out online feels as easy as finding a unicorn. Businesses struggle to create content that resonates with their audience, leaving readers bored and uninspired. But fear not, content crusaders! With a few simple tweaks, you can transform your blog posts from snooze-fests to captivating masterpieces.

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Business Operations

Win-Win: Boost Customer Trust & Insights with Privacy-Focused Analytics

Is your data a double-edged sword? Businesses thrive on insights, but privacy concerns are turning the tide. Enter privacy-focused analytics, your secret weapon for navigating this new landscape. Forget intrusive tracking and endless cookies – this approach prioritizes user privacy while still delivering valuable insights. Think win-win: you gain trust

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Business Operations

Don’t Neglect Your Contact Page: 5 Essentials for Conversion

Think your contact page is just a place to stick your phone number and email? Think again! It’s a powerful tool often overlooked, but a well-designed one can convert curious visitors into loyal customers. Why? Because people buy when they trust you. And a user-friendly contact page builds trust by

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Business Operations

5 Ways to Repurpose Your Content

Are you constantly creating new content for your business, only to feel like it’s quickly forgotten in the vast sea of information online? It can be frustrating to put in all that time and effort, only to have your hard work go unnoticed In this blog post, we’re going to

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Business Operations

Build a Website Disaster Recovery Plan

Website disasters can be devastating, but being prepared for them can make all the difference. When your website breaks, gets hacked or stops functioning, it’s important to have a recovery plan in place. While things can still go wrong, having a website disaster recovery plan can greatly increase your chances

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Business Operations

Allow Your Customers to Take the Wheel of Your Marketing

Your customers are constantly giving you feedback through their actions, whether it’s positive engagement or a lack thereof. If you can tap into this feedback, it can be an incredibly valuable asset for your business. In this blog post, we’ll explore how allowing customers to influence your marketing can help

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Business Operations

5 tips for a great About page

An About page is often overlooked by businesses, but it can be one of the most valuable assets on their website. Not only does it provide a trust factor for visitors, but it also increases the overall value of their brand if the page is optimised. Let’s get started! Remove

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Tips

Stuck for content ideas? Get unstuck!

Are you unsure what you should blog about? Do you feel like you’re posting the same blog posts over and over with nothing new to say? Feeling a stuck with a bit of writer’s block? We’ve all been there. Writing is hard when you know what to write about, but

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