Blog Posts

Author: stephanie

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The True Cost of a Small Business Website: A Breakdown

Discover the true cost of a small business website, from initial design to ongoing maintenance and marketing. Learn about hidden expenses, potential returns on investment, and why viewing your website as a strategic business asset can lead to long-term success. Uncover the real value behind your online presence and make informed decisions for your digital future.
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How to Turn Your Marketing Content into Quotes

Discover the hidden power of quotable content in your marketing strategy. Learn how to transform your existing materials into memorable quotes that boost brand visibility and resonate with your audience. Uncover the secrets to crafting concise, impactful statements that will stick in your clients' minds long after they've engaged with your brand.
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How to Use Faceless Video Content in Your Marketing

Overcome camera shyness with faceless video content! Learn how text-based videos, tutorials, screen recordings, and animations can effectively promote your brand without a talking head.
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Choosing the Right Email Marketing Service for Your Business (No More ESP Confusion!)

Discover the essential steps to choose the right Email Service Provider (ESP) for your business. Learn how to effortlessly manage your email list, create beautiful emails, and track your results to boost customer engagement and sales.
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How to Rebrand Your Business Without Hurting Your SEO (A Step-by-Step Guide)

Rebranding your business can impact your SEO if not handled correctly. Learn step-by-step strategies to minimize disruptions and maintain your search engine ranking during the rebranding process.
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How to Check Your Website for Contrast Mistakes

Poor contrast in website design can frustrate visitors and hurt readability. Learn key tips to ensure your site is visually appealing and user-friendly.
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Business Operations

5 Security Must-Haves for Busy Business Owners

Running a business is a constant juggle, and security can often get relegated to the back burner. But let’s face it, a data breach or online attack can cripple your operations. So, how do you stay safe in the ever-evolving digital landscape without getting bogged down? Here are 5 essential

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Tips

How to Use Visuals to Spice Up Your Seasonal Marketing

Customers crave brands that feel fresh and vibrant. Stagnation breeds a sense of being out-of-touch, which can be a major turn-off for potential buyers. This is where seasonal marketing comes in, offering a dynamic way to connect with your audience throughout the year. But how can you leverage this strategy

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Copywriting

What Your Web Copy Specialist Needs to Know

Your website copy has a demanding job description. It needs to grab a visitor’s attention, explain your value proposition, and convince them they’ve landed in the perfect spot. Hitting all three targets consistently is no small feat. That’s why finding a skilled web copy specialist is crucial. So, you’ve found

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Security

How to Stop Website Spam Using Cloudflare Turnstile

Nobody enjoys spam emails, and website forms overflowing with them are even worse. As a business owner, spam not only disrupts your workflow but also wastes valuable time and resources. This blog post will show you how to effectively prevent spam messages on your website forms using Cloudflare Turnstile, a

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Tips

A Guide on How to Properly Redirect Users

Have you ever stumbled upon a web page that feels outdated or irrelevant? Maybe it contains information you no longer consider valuable, or offers a service you no longer provide. Simply deleting that page isn’t the best course of action. Here’s why: This guide will show you how to effectively

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Woman creating content for beauty products on smartphone.
Business Operations

How to Get More Video Reviews From Your Customers

Video reviews are a goldmine for building trust and boosting sales. They offer a level of authenticity and engagement that written reviews simply can’t match. Seeing a real person talk about their experience with your brand – their facial expressions, tone of voice, and the details they choose to share

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Business Operations

How Great Copywriting Benefits Your Business

In today’s crowded marketplace, your brand’s message needs to cut through the noise. Enter great copywriting, the silent salesperson that can transform your website into a lead-generating machine. Sure, all businesses have “copy” – website text, product descriptions, social media posts. But forget good copy, good enough just won’t do.

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