Your landing page is a digital battlefield β attention spans are the enemy, and conversions are the prize. It’s your chance to hook a visitor, transform them into a potential customer, and ultimately, win their business. But with so many vying for clicks, crafting a truly captivating landing page requires more than just flashy graphics….
Are you constantly creating new content for your business, only to feel like it’s quickly forgotten in the vast sea of information online? It can be frustrating to put in all that time and effort, only to have your hard work go unnoticed In this blog post, we’re going to explore five creative ways to…
Website disasters can be devastating, but being prepared for them can make all the difference. When your website breaks, gets hacked or stops functioning, it’s important to have a recovery plan in place. While things can still go wrong, having a website disaster recovery plan can greatly increase your chances of saving your website. In…
Your customers are constantly giving you feedback through their actions, whether it’s positive engagement or a lack thereof. If you can tap into this feedback, it can be an incredibly valuable asset for your business. In this blog post, we’ll explore how allowing customers to influence your marketing can help you create more effective content…
An About page is often overlooked by businesses, but it can be one of the most valuable assets on their website. Not only does it provide a trust factor for visitors, but it also increases the overall value of their brand if the page is optimised. Let’s get started! Remove the “I” and “We” Instead,…
As a business owner, you may have heard of Google Analytics before but don’t really know what it does or how it can benefit your business. Well, fear not! In this post, we’re going to break down some of the ways Google Analytics can help take your business to the next level. From tracking user…
You’ve put a lot of time, effort, and money into creating your website. It’s your online presence, your digital storefront, and your connection to potential customers. But what happens if disaster strikes? That’s where a website disaster recovery plan comes into play. A website disaster recovery plan ensures that your website can quickly and efficiently…
What is brand equity and why should you care? Brand equity is the value and power your customers place upon your company. Think of it brand name versus generic. Customers lean toward brand name simply due to brand equity. So, what should you take into consideration when thinking about your brand equity? Here are 4…
Are you unsure what you should blog about? Do you feel like you’re posting the same blog posts over and over with nothing new to say? Feeling a stuck with a bit of writer’s block? We’ve all been there. Writing is hard when you know what to write about, but it’s darn near impossible when…
So many tasks, so little time. Your business has so many little demands of you and you only have so many hours in the day. You end up jumping from task to task and never getting it all completed, leaving you feeling so very overwhelmed. If this sounds like you, keep reading. There is something…