Blog Posts

Category: Web Design

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Woman presenting SEO guide for small business 2025

DIY SEO vs. Hiring an Expert: Which Path Should You Take?

Not sure whether to tackle SEO yourself or call in a pro? This post breaks down what you can realistically do on your own, when it makes sense to outsource, and how the costs and time commitments compare—so you can choose the path that fits your business best.
Woman working on laptop in bright home office

5 Common Blog SEO Mistakes (And How to Fix Them)

Struggling to get traffic to your blog posts? In this post, I’m sharing 5 common blog SEO mistakes (and simple fixes) so you can start showing up, getting clicks, and growing your audience.
Businesswoman discusses SEO costs, office backdrop

The Hidden Costs of SEO: What You Need to Know

SEO can drive powerful results for small businesses, but the costs go beyond hiring an expert. In this post, we break down the hidden expenses of SEO — from tools and content creation to link building and technical fixes — so you can plan smarter and avoid surprises.
Focused woman working on laptop in modern office

5 Simple Questions Your Website Should Answer for Your Visitors

Your website is more than a digital storefront—it's the first impression your business makes. Visitors come searching for answers, and if your site isn’t clear, they’ll move on. This post breaks down the five essential questions every website must answer to turn casual visitors into loyal customers. Let’s ensure your site delivers the clarity they need.
Businesswoman with SEO guide presentation on laptop

Understanding SEO Pricing Models: What’s Right for Your Business?

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8 Proven Ways to Turn E-Commerce Visitors into Customers

Turn your site visitors into loyal customers! Discover 8 proven strategies to boost your e-commerce sales without breaking the bank. Ready to see real growth? Dive into our expert tips now and transform your online store’s performance.
Person holding smartphone using BeReal app.
Business Operations

5 tips for a great About page

An About page is often overlooked by businesses, but it can be one of the most valuable assets on their website. Not only does it provide a trust factor for visitors, but it also increases the overall value of their brand if the page is optimised. Let’s get started! Remove

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Tips

Stop Chasing Design Trends

That flashy website you happened upon certainly looks fun and attractive, but is it really? It can be tempting to fall for the latest web design trends, but they aren’t always the best choice for your business. Web design is more than just looking pretty Sure, your website needs to

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Person typing on laptop in cozy sweater.
Customers Experience

4 Features of a Great Opt In Form

Your email list is the best way to stay in front of your audience and increase your sales. Having an opt-in form on your website is the best way to get your audience onto your list. An opt-in form alone doesn’t mean your site visitors will just sign up. There

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Businessman looking tired at laptop on desk.
SEO

A Simple Guide to Website Speed Tests

I’m sure you’ve heard that the speed of your website is one the most important things for search engine ranking. As I’ve said before, a slow loading website is just going to turn your site visitors away. A website speed test is can help you test your performance and even

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Marketing

Collect more client reviews

Client reviews and testimonials are important to your work. Your online reputation can make or break your financial goals. When you surf Netflix for a movie what is one thing you check? Ratings, right? Those are done by customer feedback. A whopping 91% of consumers between 18 and 34 are

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Tips

Tips to declutter your website menu

One crucial part of your website is your navigation or website menu. For many people the navigation is an after thought, just tossing links in place. It’s important that we take time and plan out the website menu to avoid confusion and assist site users in getting where they need

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Woman working on laptop with iPhone nearby.
Web Design

Lazy Load for Website Speed

We know the time it takes for a page to load has an impact on our SEO scores. Resizing and compressing images to get a smaller file size is a super important first step, but there’s more that can be done to improve the speed of you website when it

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Web analytics interface displaying traffic data trends.
SEO

6 Simple On Page SEO Tips

As we know Google runs the SEO atmosphere. The rules of Google change often, and it can be really hard and overwhelming to keep up. But, there are a few things you can focus on that will always be important for SEO. Here are 6 simple on page seo tips

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Various overlapping online marketing pop-up ads.
Business Operations

Make Pop-Ups Work

Pop-ups are an effective tool for you business. They help turn site visitors into return visitors. But, if a little care isn’t taken you could be scaring away your site visitors. So, how can you use pop-ups effectively to your advantage? The Bad First let’s tackle the negatives. A badly

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