Blog Posts

Category: Web Design

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Two people holding lemonade and iced tea drinks.

Define Your Target Audience to Make Marketing Work

Marketing to “everyone” isn’t working. Learn why defining your target audience leads to better content, more sales, and less frustration - without more effort.
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AI About Page Test: What Happened When I Tried It

Can AI write your About page? I tried it and learned what works, what doesn’t, and how to turn a robotic draft into something real. Here's what to expect.
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Content Marketing for Small Business: A Simple Intro

Wondering how to attract clients without feeling pushy? Learn how content marketing helps small businesses build trust, show expertise, and stay top of mind.
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Using AI to Write Blog Posts That Sound Like You (Not a Robot)

AI has changed the way I write, but not in the scary, ‘robots will replace us’ way. It’s more like having a writing buddy who brings the structure, so I can bring the soul. When used intentionally, AI doesn’t erase your voice - it sharpens it
Woman working at computer in home office

Professional Copywriting Benefits for Your Business

Ever wonder if hiring a copywriter is really worth it? Turns out, professional copy can be the difference between a website that converts and one that collects dust. In this post, we break down 7 key benefits of professional copywriting- from higher conversions to stronger brand voice - and why it’s more than just sounding polished.
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AI Content Planning for a Month in One Sitting

What if you could plan a month of content in one afternoon and actually take a vacation without your business missing a beat? With AI, it’s possible. In this behind-the-scenes post, I’m sharing how I use custom GPTs to create, batch, and schedule content that sounds just like me (yes, even the emails). You’ll meet my AI dream team and learn how to build a workflow that works while you rest.
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Web Design

Why We Use Premium Plugins to Bring Your Website to Life

Free plugins offer basic functionality and are a great starting point for many websites. However, premium plugins provide advanced features, priority support, and enhanced security, making them a valuable investment for those looking to maximize their website’s potential.

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Tips

How to Use Visuals to Spice Up Your Seasonal Marketing

Customers crave brands that feel fresh and vibrant. Stagnation breeds a sense of being out-of-touch, which can be a major turn-off for potential buyers. This is where seasonal marketing comes in, offering a dynamic way to connect with your audience throughout the year. But how can you leverage this strategy

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Security

How to Stop Website Spam Using Cloudflare Turnstile

Nobody enjoys spam emails, and website forms overflowing with them are even worse. As a business owner, spam not only disrupts your workflow but also wastes valuable time and resources. This blog post will show you how to effectively prevent spam messages on your website forms using Cloudflare Turnstile, a

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Tips

A Guide on How to Properly Redirect Users

Have you ever stumbled upon a web page that feels outdated or irrelevant? Maybe it contains information you no longer consider valuable, or offers a service you no longer provide. Simply deleting that page isn’t the best course of action. Here’s why: This guide will show you how to effectively

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Business Operations

How Great Copywriting Benefits Your Business

In today’s crowded marketplace, your brand’s message needs to cut through the noise. Enter great copywriting, the silent salesperson that can transform your website into a lead-generating machine. Sure, all businesses have “copy” – website text, product descriptions, social media posts. But forget good copy, good enough just won’t do.

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Business Operations

5 Must-Have Forms to Supercharge Your Website

Forms might not be the most exciting element of website design, but they play a crucial role in converting visitors into leads and customers. Effective forms bridge the gap between your website and valuable customer interactions. Let’s explore five essential website forms you should consider incorporating: Contact Form: The Cornerstone

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Copywriting

How to Create the Best FAQ Page

Having a great FAQ page is a must for any business. It can streamline customer service, reduce support inquiries, and ultimately lead to happier customers. But not all FAQ pages are created equal. A poorly designed page can frustrate visitors and leave them with more questions than answers. This guide

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