Blog Posts

Category: Security

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Two people holding lemonade and iced tea drinks.

Define Your Target Audience to Make Marketing Work

Marketing to “everyone” isn’t working. Learn why defining your target audience leads to better content, more sales, and less frustration - without more effort.
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AI About Page Test: What Happened When I Tried It

Can AI write your About page? I tried it and learned what works, what doesn’t, and how to turn a robotic draft into something real. Here's what to expect.
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Content Marketing for Small Business: A Simple Intro

Wondering how to attract clients without feeling pushy? Learn how content marketing helps small businesses build trust, show expertise, and stay top of mind.
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Using AI to Write Blog Posts That Sound Like You (Not a Robot)

AI has changed the way I write, but not in the scary, ‘robots will replace us’ way. It’s more like having a writing buddy who brings the structure, so I can bring the soul. When used intentionally, AI doesn’t erase your voice - it sharpens it
Woman working at computer in home office

Professional Copywriting Benefits for Your Business

Ever wonder if hiring a copywriter is really worth it? Turns out, professional copy can be the difference between a website that converts and one that collects dust. In this post, we break down 7 key benefits of professional copywriting- from higher conversions to stronger brand voice - and why it’s more than just sounding polished.
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AI Content Planning for a Month in One Sitting

What if you could plan a month of content in one afternoon and actually take a vacation without your business missing a beat? With AI, it’s possible. In this behind-the-scenes post, I’m sharing how I use custom GPTs to create, batch, and schedule content that sounds just like me (yes, even the emails). You’ll meet my AI dream team and learn how to build a workflow that works while you rest.
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Business Operations

How to Audit and Manage Access to Your WordPress Website

Discover how to safeguard your WordPress website by auditing user access, implementing robust password policies, and setting up two-factor authentication. Learn to create a standard operating procedure for ongoing security management, ensuring your site remains protected against unauthorized access and potential breaches.

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Business Operations

5 Security Must-Haves for Busy Business Owners

Running a business is a constant juggle, and security can often get relegated to the back burner. But let’s face it, a data breach or online attack can cripple your operations. So, how do you stay safe in the ever-evolving digital landscape without getting bogged down? Here are 5 essential

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Security

How to Stop Website Spam Using Cloudflare Turnstile

Nobody enjoys spam emails, and website forms overflowing with them are even worse. As a business owner, spam not only disrupts your workflow but also wastes valuable time and resources. This blog post will show you how to effectively prevent spam messages on your website forms using Cloudflare Turnstile, a

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Business Operations

Win-Win: Boost Customer Trust & Insights with Privacy-Focused Analytics

Is your data a double-edged sword? Businesses thrive on insights, but privacy concerns are turning the tide. Enter privacy-focused analytics, your secret weapon for navigating this new landscape. Forget intrusive tracking and endless cookies – this approach prioritizes user privacy while still delivering valuable insights. Think win-win: you gain trust

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Business Operations

How to create a website disaster recovery plan

You’ve put a lot of time, effort, and money into creating your website. It’s your online presence, your digital storefront, and your connection to potential customers. But what happens if disaster strikes? That’s where a website disaster recovery plan comes into play. A website disaster recovery plan ensures that your

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Business Operations

The Secret Answer to a Successful Website is a Care Plan

Website Maintenance is Crucial to a Profitable Website Similar to software or your computer, your website requires maintenance to continue functioning. You maintain your car and your home, your website is no different. A Care Plan is the answer to maintaining your website. A website is never truly finished. If

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Business Operations

The importance of WordPress Updates

I can not stress enough how important it is to keep your website updated. That means updating WordPress, plugins that you use and any themes installed, active and inactive, on your website on a consistent basis. I know wordpress updates can be annoying and they seem never-ending, but they fix

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