Blog Posts

Author: stephanie

Woman in white dress using laptop on wooden floor
Woman shopping online on computer

Understanding and Leveraging the Customer Buying Cycle

Most website visitors are at different stages of the buying cycle. Learn how to optimize your site to convert more visitors into loyal customers.
People designing a website illustration

Enhance a Website Visitor’s Experience with Subtle Design

Sometimes, the most impactful design elements are the ones you barely notice. Subtle details like backgrounds, patterns, and animations can significantly enhance your website's user experience.
Team working on website design concept

Keep Your Website Fresh: Why Content Updates Matter

Your website is your digital storefront. Imagine walking into a store that looks like it hasn't been updated since the 90s. Not exactly inviting, right? That's why fresh content is crucial. Regular updates keep your website relevant, engaging, and findable.
Side-by-side comparison of user interface designs

How to Find and Fix Duplicate Content on Your Website (Without Going Nuts)

Duplicate content can harm your website’s SEO by confusing search engines about which page to rank. To find and fix duplicate content, you can use tools like Copyscape and Siteliner. These tools help identify duplicate content on your site and provide insights on how to resolve it. Regularly checking for duplicate content ensures your site maintains its search engine ranking and provides a better user experience.
Woman with headphones on laptop beside disco ball.

Why We Use Premium Plugins to Bring Your Website to Life

Free plugins offer basic functionality and are a great starting point for many websites. However, premium plugins provide advanced features, priority support, and enhanced security, making them a valuable investment for those looking to maximize their website’s potential.
Woman working on laptop at home.

Ditch the Me, Me, Me: Why Your Website Should Be All About Your Audience (Not You!)

Tired of your website being a one-way conversation? It's time to turn the spotlight on your customers. Stop talking at them and start talking to them. By focusing on their needs and desires, you can transform your website from a boring brochure into an engaging experience that drives results.
Microphone setup on a laptop desk.
Business Operations

How to Be an Amazing Podcast Guest

Podcasts are booming! It seems everyone has one, but who has the time to plan, record, and edit their own show? Being a guest on someone else’s podcast is a fantastic way to get involved without the commitment. You provide valuable content, the host gets a great episode, and everyone

Read More »
Minimalist desk setup with laptop, notepad, and teapot.
Tips

Where to Use White Space on Your Website (And Why It Matters!)

You’ve likely come across the term “white space” when discussing website design. But what exactly is it, and why do designers insist on leaving all that “empty space” around your content? White space, also known as negative space, refers to the empty areas on your website. It doesn’t have to

Read More »
Team meeting with documents and laptop on table.
Business Operations

The Art of Collaboration: Pros and Cons of Design by Committee

The phrase “design by committee” often sends shivers down the spine of designers. Visions of watered-down ideas and endless revisions are enough to make anyone nervous. However, design by committee doesn’t always have to be a nightmare. When managed effectively, it can actually lead to richer, more successful designs. Understanding

Read More »
Laptop with Google search, phone, pens, and pink flowers.
Business Operations

Don’t Miss Out: Optimize Your Google Business Profile Today!

Have you ever searched for a business online and found a bare-bones listing lacking details? That’s a missed opportunity! A well-optimized Google Business Profile is a free and powerful tool to build trust and attract potential customers. Here’s a quick guide to get yours up and running: Claim Your Profile

Read More »
Woman working on laptop with notepad.
Business Operations

Unlock Your Content Magic: 5 Hacks for Captivating and Converting Audiences

In today’s digital jungle, standing out online feels as easy as finding a unicorn. Businesses struggle to create content that resonates with their audience, leaving readers bored and uninspired. But fear not, content crusaders! With a few simple tweaks, you can transform your blog posts from snooze-fests to captivating masterpieces.

Read More »
Empty coffee cup beside laptop displaying graphs.
Business Operations

Win-Win: Boost Customer Trust & Insights with Privacy-Focused Analytics

Is your data a double-edged sword? Businesses thrive on insights, but privacy concerns are turning the tide. Enter privacy-focused analytics, your secret weapon for navigating this new landscape. Forget intrusive tracking and endless cookies – this approach prioritizes user privacy while still delivering valuable insights. Think win-win: you gain trust

Read More »
Hand holding smartphone with social media icons overlay.
Business Operations

Don’t Neglect Your Contact Page: 5 Essentials for Conversion

Think your contact page is just a place to stick your phone number and email? Think again! It’s a powerful tool often overlooked, but a well-designed one can convert curious visitors into loyal customers. Why? Because people buy when they trust you. And a user-friendly contact page builds trust by

Read More »
FixItNowYYC website on multiple devices
Portfolio

FixItNowYYC | Renovation Contractor Website Redesign

Alexey came to me with a solid business and a website that just wasn’t keeping up. His old site didn’t reflect the level of skill, professionalism, or variety of services he offered. He needed something more modern, easier to navigate, and better organized for the clients he works with daily.

Read More »

Did you enjoy the read?

Get on the email list so you don’t miss the next one!

Review Your Cart
0
Add Coupon Code
Subtotal