Blog Posts

Author: stephanie

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How to Create and Promote Your First Lead Magnet (Without Losing Your Mind)

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5 Security Must-Haves for Busy Business Owners

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How to Use Visuals to Spice Up Your Seasonal Marketing

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What Your Web Copy Specialist Needs to Know

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How to Stop Website Spam Using Cloudflare Turnstile

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A Guide on How to Properly Redirect Users

Website on various devices promoting leadership potential.
Portfolio

AuthenticLeader.ca

Jennifer Jensen | Leadership Website + Book Launch When Jennifer approached me, she was preparing for the launch of her first book, Position Yourself As An Expert/Influencer, and needed a website that could carry both her message and momentum forward. She didn’t just need a site that looked good—she needed

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Business Operations

5 Ways to Repurpose Your Content

Are you constantly creating new content for your business, only to feel like it’s quickly forgotten in the vast sea of information online? It can be frustrating to put in all that time and effort, only to have your hard work go unnoticed In this blog post, we’re going to

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Business Operations

Build a Website Disaster Recovery Plan

Website disasters can be devastating, but being prepared for them can make all the difference. When your website breaks, gets hacked or stops functioning, it’s important to have a recovery plan in place. While things can still go wrong, having a website disaster recovery plan can greatly increase your chances

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Greenhouse photo location Lemon House Acres website.
Portfolio

LemonAndLaceLofts.com | Photography Studio Rental Website

Two Studio Spaces & One Inviting Rental Experience Showcasing Two Beautifully Styled Photo Studios Katie’s Lemon and Lace Lofts website spotlights two beautifully styled, rentable studios ideal for photography professionals. With a clean, boho-lifestyle aesthetic, the site clearly presents both Lemon House Studio and Loft Space, making it easy for

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Business Operations

Allow Your Customers to Take the Wheel of Your Marketing

Your customers are constantly giving you feedback through their actions, whether it’s positive engagement or a lack thereof. If you can tap into this feedback, it can be an incredibly valuable asset for your business. In this blog post, we’ll explore how allowing customers to influence your marketing can help

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Business Operations

5 tips for a great About page

An About page is often overlooked by businesses, but it can be one of the most valuable assets on their website. Not only does it provide a trust factor for visitors, but it also increases the overall value of their brand if the page is optimised. Let’s get started! Remove

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SEO

Analytics: Here’s Why You Need to Use It!

As a business owner, you may have heard of Google Analytics before but don’t really know what it does or how it can benefit your business. Well, fear not! In this post, we’re going to break down some of the ways Google Analytics can help take your business to the

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Business professionals collaborating over laptops and documents.
Business Operations

How to create a website disaster recovery plan

You’ve put a lot of time, effort, and money into creating your website. It’s your online presence, your digital storefront, and your connection to potential customers. But what happens if disaster strikes? That’s where a website disaster recovery plan comes into play. A website disaster recovery plan ensures that your

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Feet beside 'Passion Led Us Here' pavement inscription.
Business Operations

The 4 key elements of brand equity

What is brand equity and why should you care? Brand equity is the value and power your customers place upon your company. Think of it brand name versus generic. Customers lean toward brand name simply due to brand equity. So, what should you take into consideration when thinking about your

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