Blog Posts

Day: April 11, 2022

Woman in white dress using laptop on wooden floor

How a Rebrand Can Simplify Your Marketing (and Save Time)

Rebranding isn’t just about getting a new logo. It’s about building a brand that’s clear, cohesive, and actually makes your marketing easier. Because when your brand is aligned? Content flows faster, visuals stay consistent, and showing up feels less like a chore.

Brand Before Web Design: Start With Strategy First

Starting a website without a brand is like decorating a house without a blueprint. Learn why branding first makes web design easier, faster, and way more effective.
Two people holding lemonade and iced tea drinks.

Define Your Target Audience to Make Marketing Work

Marketing to “everyone” isn’t working. Learn why defining your target audience leads to better content, more sales, and less frustration - without more effort.
Woman podcasting with laptop and microphone setup.

AI About Page Test: What Happened When I Tried It

Can AI write your About page? I tried it and learned what works, what doesn’t, and how to turn a robotic draft into something real. Here's what to expect.
Woman sitting on couch using laptop

Content Marketing for Small Business: A Simple Intro

Wondering how to attract clients without feeling pushy? Learn how content marketing helps small businesses build trust, show expertise, and stay top of mind.
Woman typing on laptop at home

Using AI to Write Blog Posts That Sound Like You (Not a Robot)

AI has changed the way I write, but not in the scary, ‘robots will replace us’ way. It’s more like having a writing buddy who brings the structure, so I can bring the soul. When used intentionally, AI doesn’t erase your voice - it sharpens it
Woman using laptop by books on wooden floor.
Tips

Who should control your domain name? You!

There are a lot of moving parts when it comes to a website. Much of it can be handed off to someone else to manage. But there’s one very important part that you should always take care of you own- your domain name. Your domain is how people find you

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