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AuthenticLeader.ca

Jennifer Jensen | Leadership Website + Book Launch

When Jennifer approached me, she was preparing for the launch of her first book, Position Yourself As An Expert/Influencer, and needed a website that could carry both her message and momentum forward.

She didn’t just need a site that looked good—she needed one that worked hard for her:

  • A platform that introduced her book and encouraged sales
  • A space that explained her leadership development services with clarity and confidence
  • A professional, nature-inspired design that reflected her grounded approach and deep connection to the mountains

We built a serene, scalable WordPress site that brings all of this together in one seamless space.

What the Site Includes:

  • A dedicated book page with purchase links and space for future reviews
  • Resource areas to position Jennifer as an expert and support her readers beyond the page
  • A calming, earthy color palette and mountain imagery that reflects Jennifer’s love for nature
  • A custom contact form to connect with visitors and potential clients
  • SEO and Google Analytics setup to help her get found and track performance

This site isn’t just pretty – it’s purposeful. Everything from the layout to the copy supports Jennifer’s mission to help others lead with authenticity and clarity.

And the best part? It’s built to grow with her, whether that means launching new programs, sharing speaking engagements, or building a mailing list for future books.

Why It Works:

The design leans into Jennifer’s calm leadership style. Visitors feel it from the first scroll—welcomed, informed, and inspired. It’s a site that reflects her values and her vision.

See the live site here: https://authenticleader.ca

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