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How Does Your Website Stack Up Against the Competition?

Grab this free checklist to find out what your website is doing well — and where it’s holding you back.

  • How you compare to competitors on first impressions, speed, and design
  • Where your content, messaging, and CTAs are stronger — or weaker — than the competition
  • How your trust signals, social proof, and customer experience stack up
  • A clear next-steps plan to prioritize what to improve first

This isn’t a tech-heavy audit. It’s a side-by-side comparison tool — rate yourself vs. a competitor across 5 key areas.

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If Your Website Is Confusing, Slow, or Unclear — Visitors Won't Stick Around

This checklist helps you:

First Impressions & Speed

Rate your loading speed, mobile-friendliness, design, and navigation side by side with a competitor.

Content & Messaging

Compare your homepage messaging, service descriptions, blog section, and calls to action vs. the competition.

Trust & Credibility

See how your testimonials, social proof, accreditations, and awards stack up against competitors.

Customer Experience & More

Evaluate contact options, booking features, unique content, and the extras that help you stand out.

This isn’t a tech-heavy audit. It’s a side-by-side comparison tool — score yourself vs. a competitor across 5 key categories and walk away knowing exactly where to focus your energy.

This Is for You If...

I get it — so many free downloads, so little time. Here’s who this checklist was made for:

  • DIY website owners who want a clear path forward
  • Small business owners who aren't sure how their site measures up
  • Anyone who suspects their site might be underperforming but doesn't know where to start
Download the FREE Checklist

✦ Completely Free — Instant Download

Ready to See How Your Website Really Stacks Up?

Grab the Website Comparison Checklist for FREE — no credit card, no catch.

It takes just a few minutes to go through, and you’ll walk away knowing exactly what your site needs to perform better.

Download the FREE Checklist

Grab it now — it’s completely free and ready to download instantly.

Hi, I'm Stephanie — Your Website Sidekick

›
WordPress web designer, website support partner, and digital resource creator for small business owners who want a site that works.
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I created this checklist to help you take a step back and look at your website the way your customers do.
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I’ve worked with dozens of business owners who felt stuck or overwhelmed by their websites, and I know that sometimes all you need is a starting point.

Let’s make your website a tool that supports your business — and feels good to share.

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The Website Comparison Checklist

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✦ This is perfect for you if…

  • You have a website but aren't sure how it compares to competitors
  • You want to understand what your site is missing without a big audit
  • You're ready to make small improvements that have a real impact

This isn't for you if…

  • You don't currently have a website and aren't planning to build one
  • You're looking for a full technical SEO or website development service
  • You've already done a thorough website audit recently

See How Your Website Stacks Up — Start Here.

This freebie is the first step. If you discover gaps and want help improving them, there are resources and services to take you further. But it all starts with knowing where you stand.

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